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040 _aMAIN
041 _aEng
100 _aFalls,Susan
_963520
245 _aBranding Authenticity:
_bCambodian Ikat in Transnational Artisan Partnerships (TAPs)/
_cSusan Falls and Jessica Smith
260 _aOxford:
_bOxford University Press,
_c2011.
300 _aVolume 24, Issue 3, September 2011, (255–271p.)
310 _aQuarterly
520 _aThis article is based on research of Cambodian silk woven ikat textiles produced at the behest of what we are calling Transnational Artisan Partnerships (TAPs). We analyse the role TAPs play in the production of value, particularly with regard to aesthetics, marketing, notions of authenticity and green consumerism. First-World TAP participants often support a continued asymmetrical reliance on the developed world. While this dynamic is apparent in more obvious commercialized approaches that provide Westernized trend and market research to weavers, cottage-industry style TAPs, although more subtle in their colonizing impulses, continue to foster the construction of an exotic Other through (often inadvertent) promotion of invented traditions. We consider the extent to which TAP organizations function as arbiters of Cambodian design choice within their own localized heritage.
650 _aAeshetics
_y19th Century
_zEurope
_963521
650 _aCraft Theory
_963522
650 _aDyeing
_954050
773 0 _09229
_913522
_dOxford: Oxford University Press, 2011.
_oJ000329
_tJournal of Design History
_x0952-4649
856 _uhttps://doi.org/10.1093/jdh/epr025
942 _cART
999 _c15387
_d15387