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040 _aMAIN
041 _aEng
100 _aSmith,Kate
_963800
245 _aSensing Design and Workmanship:
_b The Haptic Skills of Shoppers in Eighteenth-Century London/
_cKate Smith
260 _aOxford:
_bOxford University Press,
_c2012.
300 _aVolume 25, Issue 1, March 2012( 1–10 p.)
520 _aThis article explores how eighteenth-century shoppers understood the material world around them. It argues that retail experiences exposed shoppers to different objects, which subsequently shaped their understanding of this world. This article builds on recent research that highlights the importance of shop environments and browsing in consumer choice. More particularly, it differentiates itself by examining the practice of handling goods in shops and arguing that sensory interaction with multiple goods was one of the key means by which shoppers comprehended concepts of design and workmanship. In doing so, it affirms the importance of sensory research to design history. The article focuses on consumer purchases of ceramic objects and examines a variety of sources to demonstrate the role of haptic skills in this act. It shows how different literary sources described browsing for goods in gendered and satirical terms and then contrasts these readings against visual evidence to illustrate how handling goods was also represented as a positive act. It reads browsing as a valued practice requiring competence, patience and haptic skills. Through an examination of diary sources, letters and objects this article asks what information shoppers gained from touching various objects. It concludes by demonstrating how repetitive handling in search of quality meant that shoppers acquired their own conception of what constituted workmanship and design.
650 _aCeramics Industry
_y18th Century
_zEurope
_963801
650 _aConsumption
650 _aManufactur Material
_963802
773 0 _09229
_913521
_dOxford Oxford University Press
_oJ000524
_tJournal of design history
_x0952-4649
856 _u https://doi.org/10.1093/jdh/epr006
942 _cART
999 _c15364
_d15364