Horner, Susan,

Consumer behaviour in tourism / Susan Horner and John Swarbrooke. - Third edition. - London : Routledge, 2016. - ix, 446 p.

Revised edition of: Consumer behavior in tourism / John Swarbrooke and Susan Horner. 2007.

9781138013384 (hbk) 9781138013391 (pbk)


Consumer behavior.
Tourism.

910.01 / HOR-C