Jedlicka, Wendy,

Sustainable graphic design : tools, systems, and strategies for innovative print design / Wendy Jedlička ; with Paul Andre ... [et al.] ; additional contributions by Amelia McNamara ... [et al.] ; foreword by Marc Alt. - Hoboken, N.J. : John Wiley & Sons, c2010. - xx, 506 p.

Making the business case -- The psychology of graphics -- Seeking truth in marketing -- Systems thinking -- Materials and processes -- Working smarter -- Innovation toolbox.

9780470246702 (pbk.) 0470246707 (pbk.)


Graphic arts--Social aspects.
Commercial art--Social aspects.
Sustainable design.

741.6 / JED-S