TY  - SER
AU  - Howie , Roger 
TI  - Test Bed: Communication Through Product Design 
PY  - 2019///
PB  - Wiley 
N2  - Zaha Hadid Architects has become a global brand designing not only breathtaking buildings but also shoes, chairs, jewellery and tables, amongst other things. Roger Howie has been leading public relations for this maelstrom of creativity since 2004, and here describes how the practice applies its design ethos equally to these items as it does to architecture
UR  - https://doi.org/10.1002/ad.2505
ER  -