Mapping Methods 2: (Record no. 13502)

MARC details
000 -LEADER
fixed length control field 02132 a2200241 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20221117105908.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 221117b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9781940805375
Binding type pbk.
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.575
Item number CUR
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Robert Curedale
245 ## - TITLE STATEMENT
Title Mapping Methods 2:
Remainder of title Step-by-step guide Experience Maps Journey Maps Service Blueprints Affinity Diagrams Empathy Maps Business Model Canvas /
Statement of responsibility, etc by Robert Curedale
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher Design Community College,
Year of publication 2018.
Place of publication Topanga:
300 ## - PHYSICAL DESCRIPTION
Number of Pages 311 p.
520 ## - SUMMARY, ETC.
Abstract, etc "In this book are described the most powerful tools available to craft a superior experience for your customers and end users. These powerful and flexible methods are collectively known as design mapping methods. They can be used to optimize the design of goods, services, architecture, spaces and interactions and to plan business strategy. The service sector makes up nearly 70% of most western economies, yet many people are often frustrated by their service experiences. Customers choose products and services that deliver the best experiences. Designing your customer's entire experience is key to differentiating your designs from competitors in an increasingly crowded competitive global marketplaces. Mapping builds consensus across your organization with internal and external stakeholders to positively impact your entire organization and your bottom line. These core strategic tools will soon become required skills for every working designer and manager. This second edition of the popular reference includes chapters on service design, applying mapping methods in your organization, design sprints, the design process, Business Model Canvas, affinity diagrams, empathy maps, experience maps, journey maps, service blueprints, and has an extensive glossary, index, and bibliography"
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Creative thinking
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Design
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Design services
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Group decision making Graphic methods
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Group problem solving Graphic methods
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Industrial design
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Lost status Damaged status Home library Current library Date acquired Source of acquisition Cost, normal purchase price Full call number Accession Number Koha item type
    Library, SPAB Library, SPAB 16/11/2022 24 2243.79 658.575 CUR 011245 Books

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