Investigation into the geography of corporate e-commerce sales in the UK grocery market (Record no. 11647)

MARC details
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fixed length control field 02128nab a2200253 4500
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control field 20210415111241.0
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Personal name Kirby-Hawkins, Elena
245 ## - TITLE STATEMENT
Title Investigation into the geography of corporate e-commerce sales in the UK grocery market
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Sage,
Date of publication, distribution, etc 2019.
300 ## - PHYSICAL DESCRIPTION
Pages Vol 46, Issue 6, 2019,(1148-1164 p.)
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Subject Regional analysis,
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Subject socioeconomic analysis,
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Subject spatial analysis,
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Subject spatial data
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Added Entry Personal Name Birkin, Mark
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Added Entry Personal Name Clarke, Graham
773 0# - HOST ITEM ENTRY
Host Biblionumber 11590
Host Itemnumber 15512
Place, publisher, and date of publication Sage 2019.
Title Environment and Planning B: Urban Analytics and City Science
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Uniform Resource Identifier https://doi.org/10.1177/2399808318755147
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Koha item type Articles
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-- E-commerce is one of the fastest growing sectors of the UK retail economy. The vast and rapid expansion of internet usage has generated widespread on-line sales, making the UK one of the leading countries for e-commerce. There have been a number of important papers on the geodemographics of e-commerce usage based on the results of surveys. These have shown that geography is important in understanding e-commerce sales: especially when we disaggregate sales by age and social class for example. However, there have been fewer studies analysing the geography of actual on-line sales provided by retail companies. The aim of this paper is to investigate the geography of e-commerce activity in more detail, especially as seen in UK grocery retailing. It will be concerned exclusively with transactions between businesses and consumers rather than either business to business or consumer to consumer. The paper makes extensive use of newly acquired data from a major UK grocery retailer to investigate the spatial patterns in the locations of their on-line consumers (we shall subsequently refer to this as ‘partner data’). This will enable us to build on the survey-based analysis in previous studies to explore the main drivers of on-line expenditure in more detail.
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-- 32449
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