How to Run a successful design business: (Record no. 10396)

MARC details
000 -LEADER
fixed length control field 03269 a2200241 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200213165644.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 200213b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780566091896
040 ## - CATALOGING SOURCE
Transcribing agency SPAB
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng.
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 745.2068
Item number PRE-H
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Preddy, Shan
9 (RLIN) 25954
245 ## - TITLE STATEMENT
Title How to Run a successful design business:
Remainder of title The new professional practice, 1st Edition/
Statement of responsibility, etc Shan Preddy with contribution from other design experts
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Routledge,
Date of publication, distribution, etc 2011.
Place of publication, distribution, etc Surrey;
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 434 p.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Contents: Foreword, David Kester; Preface, Shan Preddy; Section 1 The Industry; The arrival, Jeremy Myerson; The present, Shan Preddy; The global context, Michael Thomson; The client perspective, Shan Preddy; The future, James Woudhuysen. Section 2 The Business: The vision and values, Shan Preddy; The culture, Shan Preddy; The product, Shan Preddy; The business journey, Adrian Rasdall; The business structure, Peers de Trense; The money (part 1) Mandy Merron; The money (part 2), Gary Baxter; The law, Jo Evans; The intellectual property, Darrell Stuart-Smith; The management issues, James Woudhuysen; The validation, Shan Preddy; The memberships, Shan Preddy; The network , Phil Jones; The working environment, Shan Preddy; The neverending story, Shan Preddy. Section 3 The People: The management team, Shan Preddy; The creatives, Rod Petrie; The client facers, Jan Casey; The hunter-gatherers, Blair Enns; The farmer-growers, Shan Preddy; The strategists, Ann Binnie; The orgs and ops, Shan Preddy; The incoming resource, Madelaine Cooper; The ongoing resource, Kim Briggs; The outgoing resource, Kim Briggs; The training, Liz Lydiate; The development, Rod Petrie; The rewards, Mandy Merron; The cavalry, Madelaine Cooper; The self-incentive, Kevin Duncan . Section 4 The Income: The marketing strategy, Shan Preddy; The marketing plan, Shan Preddy; The geography, Christine Losecaat; The reputation, Julia James; The media, Lynda Relph-Knight, The social media, Gemma Went; The sales process, Shan Preddy; The pitch, Jonathan Kirk; The no pitch, Blair Enns; The record, Shan Preddy; The procurement, Tina Fegent; The prequal, Simon May; The roster, Simon May; The client journey, Shan Preddy; The client experience, Shan Preddy. Section 5 The Work: The terms, Barry Morris; The knowledge, Liz Lydiate; The brief, Kate Blandford; The projects, Lorna Dallas-Conte; The research, Don Preddy; The meetings, Sean Blair; The feedback, Shan Preddy; The proof, Deborah Dawton; The recognition, Stef Brown; The planet, Sophie Thomas. Section 6: The Designers; Section 7 The Clients; Section 8 The Design Bodies; Section 9 The Reference Library; Section 10 The Contributors; Index.<br/>
520 ## - SUMMARY, ETC.
Summary, etc The design sector has expanded rapidly over the years, and now covers a wide range of specialist disciplines from branding and communications to product, commercial interiors and digital. This book gathers over 80 design-sector experts from different fields to provide you with information, suggestions, guidelines and opinions.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Design services -- Management.
9 (RLIN) 25955
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element DESIGN / Industrial.
9 (RLIN) 25956
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element TECHNOLOGY & ENGINEERING / Industrial Design / General.
9 (RLIN) 25957
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Library, SPAB Library, SPAB L-1 13/02/2020 2740.18 2 2 745.2068 PRE-H 011168 19/09/2024 07/08/2024 4089.83 13/02/2020 Books

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