Cultural tourism /
Du Cros, Hilary
Cultural tourism / by Hilary du Cros and Bob McKercher - 2nd ed. - Abingdon, Routledge : 2015 c. - xix, 269 p, plates : col. ill.
Includes glossary, bibliographical references and index.
Contents : PART A: Setting the context --
Chapter 1. Introduction: Defining cultural tourism --
Chapter 2. Challenges in achieving sustainable cultural tourism--Chapter 3. Issues, benefits, risks and costs --
PART B Cultural assets --
Chapter 4. Cultural heritage management principles and practice (with special reference to World Heritage) --
Chapter 5. Tangible cultural heritage --
Chapter 6. Intangible cultural heritage and creative arts --
PART C Tourism, the tourist and stakeholders--
Chapter 7. How tourism works --
Chapter 8. The cultural tourism market: a cultural tourism typology--
Chapter 9. Tourism attraction system, markers and gatekeepers--
PART D Products--
Chapter 10. Cultural tourism products --
Chapter 11. Assessing product potential --
Chapter 12. Market appeal/Robusticity matrix: a site specific auditing tool --
PART E Operationalization--
Chapter 13. Framework for understanding what is necessary for a successful attraction --
Chapter 14. Applying planning and management frameworks --Chapter 15. Experience creation.
Cultural Tourism remains the only book to bridge the gap between cultural tourism and cultural and heritage management. The first edition illustrated how heritage and tourism goals can be integrated in a management and marketing framework to produce sustainable cultural tourism. The current edition takes this further to base the discussion of cultural tourism in the theory and practice of cultural and heritage management (CM and CHM), under the understanding that for tourism to thrive, a balanced approach to the resource base it uses must be maintained. An 'umbrella approach' to cultural tour.
9780415833974 9780415833967 9780203790601
AC
Heritage tourism
910 / DUC-C
Cultural tourism / by Hilary du Cros and Bob McKercher - 2nd ed. - Abingdon, Routledge : 2015 c. - xix, 269 p, plates : col. ill.
Includes glossary, bibliographical references and index.
Contents : PART A: Setting the context --
Chapter 1. Introduction: Defining cultural tourism --
Chapter 2. Challenges in achieving sustainable cultural tourism--Chapter 3. Issues, benefits, risks and costs --
PART B Cultural assets --
Chapter 4. Cultural heritage management principles and practice (with special reference to World Heritage) --
Chapter 5. Tangible cultural heritage --
Chapter 6. Intangible cultural heritage and creative arts --
PART C Tourism, the tourist and stakeholders--
Chapter 7. How tourism works --
Chapter 8. The cultural tourism market: a cultural tourism typology--
Chapter 9. Tourism attraction system, markers and gatekeepers--
PART D Products--
Chapter 10. Cultural tourism products --
Chapter 11. Assessing product potential --
Chapter 12. Market appeal/Robusticity matrix: a site specific auditing tool --
PART E Operationalization--
Chapter 13. Framework for understanding what is necessary for a successful attraction --
Chapter 14. Applying planning and management frameworks --Chapter 15. Experience creation.
Cultural Tourism remains the only book to bridge the gap between cultural tourism and cultural and heritage management. The first edition illustrated how heritage and tourism goals can be integrated in a management and marketing framework to produce sustainable cultural tourism. The current edition takes this further to base the discussion of cultural tourism in the theory and practice of cultural and heritage management (CM and CHM), under the understanding that for tourism to thrive, a balanced approach to the resource base it uses must be maintained. An 'umbrella approach' to cultural tour.
9780415833974 9780415833967 9780203790601
AC
Heritage tourism
910 / DUC-C