In the Eye of the Beholder/

Freeman, Cristina Garduño

In the Eye of the Beholder/ - Wiley, 2020. - Vol 90, Issue 4, 2020:( 88-93 p.).

Is there a value in people's relationships with iconic buildings? Cristina Garduño Freeman argues there is – and that these social relationships can be identified and evaluated via digital ethnography. She illustrates her thesis using the Sydney Opera House and demonstrates how its ‘iconomy’ is a valuable social and economic asset.

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